MarketingTeam

Revision 182 as of 2006-06-13 12:09:41

Clear message

Find Us

MarketingTeam Forums: http://www.ubuntupeople.com/file/forums/

IRC Channel: #ubuntu-marketing on irc.freenode.org

launchpad https://launchpad.net/people/ubuntu-marketing

Marketing Team

The Marketing Team's primary objective is to fix [http://launchpad.net/malone/bugs/1 Bug #1] by promoting Ubuntu through traditional and non-traditional marketing activities. A very well written MarketingPlan is available, it's worth a read.

Scope

The Marketing Team is responsible for all aspects of Marketing the Ubuntu distribution and liasing with all related teams, both upstream and downstream. The responsibilities of the team are to:

  • Provide a unified front to enable the proliferation of the Ubuntu distribution, inclusive of all marketing activities
  • Creatively advocate and positively promote the Ubuntu distribution on behalf of the Ubuntu community
  • Understand and respond to the requirements of individuals intersted in migrating to the Ubuntu distrbution, make it esier for others to do so.
  • Understand the need to find zero-cost and cost-effective awareness strategies that allow for unlimited scalability
  • Provide resources that enable positive and accurate press coverage with a long reach
  • Develop long-standing stakeholder relationships that encourage open dialogue and deeper understanding
  • Remain approachable by all members of the general public, regardless of technical ability
  • Remain an 'open' team, understanding that a perfect marketing team recognises that all users are potential advocates
  • Be prepared to change and mould to the waves of market forces whilst resolute in our founding principles
  • Respect and incorporate the views of the one another, the FOSS and Ubuntu community, Canonical Ltd and all users
  • Ensure professionalism and Quality of Service at all times

The process of brainstorming, developing, progressing, constructing, deploying, supporting, measuring and applying quality control to, all activities related to marketing remains within the focus of this group. The particular vehicle(s) chosen to implement these activities may range from printed media to electronic media, conferences and presentations to games and competitions. The very foundation of a successful MartketingTeam is diversity itself and the scalability of zero- and low-cost intiatives.

Projects

(To be updated) This is a list of proposed projects / sub-teams for further development, listed in alphabetical order. Please add your name to the list as a member or contact us if you would like to get involved. We are looking for Project Managers and Team Members:

We will expand each of these projects as they develop and request approval from the Community Council as they mature. If _you_ have an idea for a project, please do become a member and visit the brainstorming area to feel it out. These can be linked to via a Project-specific Wiki.

Brainstorming

International Migration

These teams will be required to assist the [:LoCoTeamList:Local community teams] with International Migration and directly support the marketing effort in local languages:

Liaison

To expedite communication between the Marketing Team and external influences, a Member has been assigned as a Liaison Officer to each group / discipline:

Members

If you are interested in becoming a member of the team, please join the [https://launchpad.net/people/marketingteam Launchpad marketing team] and sign up for the mailing list. We welcome all members, at all levels of skill and commiment to be assigned to a variety of new and established projects.

Resources

Mailing list: [https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing ubuntu-marketing ML]

Launchpad Team: https://launchpad.net/people/ubuntu-marketing


CategoryUbuntuTeams CategoryMarketing