Meeting notes: http://openetherpad.org/udqiPQ7pFy == full log == {{{ Mar 26 21:57:01 Evening all Mar 26 21:57:04 hello Mar 26 21:57:09 Hi Mar 26 21:57:53 Hello Mar 26 21:58:12 goeiedei Jitse Mar 26 22:00:01 * Christoffer has quit (Read error: Connection reset by peer) Mar 26 22:00:49 I'm sorry, but I dont speak Frisian ;) Mar 26 22:01:13 hello! Mar 26 22:01:15 it would suit your name :P Mar 26 22:01:35 but I must admit, I am no good at it either Mar 26 22:01:53 here's the agenda for today: http://openetherpad.org/udqiPQ7pFy Mar 26 22:02:05 yes, time to start the meeting Mar 26 22:02:33 cool... so item #1 Mar 26 22:02:40 no update here :( Mar 26 22:02:47 cassidy is a tough guy to get a hold of Mar 26 22:02:49 no update ? Mar 26 22:03:07 mattgriffin, havent I seen a canonical whitepaper from you ? Mar 26 22:03:45 UndiFineD: sorry. don't know what you're referring to Mar 26 22:04:02 * cassidyjames (ad1c0431@gateway/web/freenode/ip.173.28.4.49) has joined #ubuntu-adverts Mar 26 22:04:02 * ChanServ gives voice to cassidyjames Mar 26 22:04:10 LOl Mar 26 22:04:19 ears must be burning Mar 26 22:04:30 http://www.canonical.com/about-canonical/resources/white-papers/10-reasons-migrate-ubuntu-desktop Mar 26 22:04:43 * mattgriffin checks Mar 26 22:04:47 cassidyjames: :) Mar 26 22:04:48 seems like the work we talked of Mar 26 22:04:54 hellooooooo Mar 26 22:05:00 mattgriffin: hello! Mar 26 22:05:19 is this the cr48 ? Mar 26 22:05:27 UndiFineD: hmm... never seen that before. very interesting Mar 26 22:05:30 UndiFineD: yup Mar 26 22:05:39 UndiFineD: How'd you know? Mar 26 22:05:45 Indeed Mar 26 22:05:46 lucky guess Mar 26 22:06:04 mattgriffin, it does hold several points we had spoken of in the past Mar 26 22:06:17 UndiFineD: cool. i'll give it a look over Mar 26 22:06:37 cassidyjames: we're working from this agenda - http://openetherpad.org/udqiPQ7pFy Mar 26 22:07:06 and if you find out who made it, it would be great if in the future we would know who wrote it Mar 26 22:07:24 cassidyjames: for #1 - i need to get icons from you to use for the social media channels for this team... just send over pngs and i can resize Mar 26 22:07:28 please :) Mar 26 22:07:31 and if they could come to a meeting Mar 26 22:07:37 mattgriffin: Will do! Mar 26 22:07:49 cassidyjames: thanks! ... so item #2 Mar 26 22:08:24 cassidyjames: did you send the original ODF to barrydrake ... i think you did Mar 26 22:08:31 mattgriffin: Yes, I did. Mar 26 22:08:42 cassidyjames: cool. barrydrake: ping Mar 26 22:08:44 Nothing to report here - it's in hand, but need to get screenshots when Natty is a bit more final Mar 26 22:09:09 mattgriffin, that goes for any whitepaper, it would be better if it states who was involved in the making Mar 26 22:09:27 Barry are you linked up with ubuntu-tour they might have screenshots you can use? Mar 26 22:09:31 barrydrake: cool. i'll note that on the agenda notes and we can move on to #3 Mar 26 22:09:34 UndiFineD: good point Mar 26 22:09:37 Not yet - can do Mar 26 22:09:37 barrydrake: mattgriffin how do you guys feel about this team "adopting" the guide? I'm technically maintaining it, but haven't updated it. Mar 26 22:10:16 cassidyjames: that's cool. as long we the source is accessible, it can be anyone that updates it i think Mar 26 22:10:34 OK with me Mar 26 22:10:42 mattgriffin: Then I can push the updates back to that site for people to download. Mar 26 22:10:45 might it not be better for ubuntu-tour? Mar 26 22:10:47 or manual? Mar 26 22:11:07 Billynkid: Manual didn't really want it IIRC. :-/ Mar 26 22:11:50 Billynkid: let's hold on to it for now. i think we might be able to put it to use for UndiFineD's campaign #2 ... but we'll see Mar 26 22:11:58 Ok Mar 26 22:12:41 #3 - UndiFineD was working on the creative brief for campaign #3 - UndiFineD: progress update? Mar 26 22:12:55 #3 or #2? Mar 26 22:12:56 in -tour we gathered info from many other sources, maybe even including yours cassidyjames Mar 26 22:13:00 notes say #2 Mar 26 22:13:24 well like I said, last minute work in progress Mar 26 22:13:34 I totally forgot, but am willing Mar 26 22:13:57 Billynkid: agenda item #3 - campaign 2 :) Mar 26 22:14:25 sorry Mar 26 22:14:44 UndiFineD: np. how about an update at the next meeting? Mar 26 22:14:59 so there is one for the web browser, and i just started the one for email Mar 26 22:15:25 next meeting should it be near completion Mar 26 22:15:53 UndiFineD: great! Mar 26 22:15:56 feel free to provide some comments on the webbrowser thing, if needed Mar 26 22:16:08 as that would improve the others Mar 26 22:16:23 UndiFineD: try to keep with format at https://wiki.ubuntu.com/UbuntuAdverts/Design#Briefs Mar 26 22:16:30 and they need shots Mar 26 22:16:35 UndiFineD: don't think this level of detail is needed yet Mar 26 22:17:04 Not need till after creative idea review right? Mar 26 22:17:52 media team? Mar 26 22:17:53 Billynkid: right... this could be part of someone's creative idea Mar 26 22:18:12 less detail ... hmm so go with default apps ? Mar 26 22:18:41 Billynkid: good to bring up. don't think we need that yet. i'll add to the agenda so we keep it top of mind for future meetings Mar 26 22:19:06 Back in a couple of minutes Mar 26 22:19:47 UndiFineD: think about the goal of the campaign at https://wiki.ubuntu.com/UbuntuAdverts/Campaigns/5StepPrograms#Goal Mar 26 22:20:09 UndiFineD: then document how you would answer the questions at https://wiki.ubuntu.com/UbuntuAdverts/Design#Briefs Mar 26 22:20:28 UndiFineD: this will give a great foundation to come up with advertisement ideas Mar 26 22:21:21 hmmm, ok :) Mar 26 22:21:46 UndiFineD: if it's okay with you, let's chat about this sometime later :) so we can get through ideas for campaign 1 and now have a crazy long meeting Mar 26 22:22:31 UndiFineD: i can help you move through the questions to write the brief Mar 26 22:23:16 I must confess I had a vista experience with 11.04 yesterday, unity was not productive for me, so I switched to classic, which destroyed my encrypted account, so I wanted to go to my previous installation after reboot, and it never came back up, I re-installed 10.10 today Mar 26 22:23:33 UndiFineD: doh! Mar 26 22:23:37 sorry :( Mar 26 22:23:54 i've been seeing a lot of that being reported on twitter Mar 26 22:23:55 UndiFineD: did you file a bug ;) Mar 26 22:24:14 really worried unity is not going to be ready were down to 6 wks Mar 26 22:24:16 what to file a bug on if you dont know what went wrong Mar 26 22:24:27 UndiFineD: always fun Mar 26 22:24:50 I prepared a second installation partition for release Mar 26 22:25:05 Going to dl a copy this w/e and have a bash Mar 26 22:25:16 :) Mar 26 22:25:39 shall we move on to agenda item #4? Mar 26 22:25:44 yes Mar 26 22:25:47 cool Mar 26 22:25:52 cool Mar 26 22:26:11 Yep Mar 26 22:26:21 so the creative presentations - https://wiki.ubuntu.com/UbuntuAdverts/Campaigns/education Mar 26 22:26:43 anyone want to go first? Mar 26 22:27:10 Sure Mar 26 22:27:45 Billynkid: excellent. are there any materials you'd like to share about the ideas? Mar 26 22:27:57 I'm representing team 101010 tonight Mar 26 22:28:03 :) Mar 26 22:28:07 Well not exactly Mar 26 22:28:29 I Let me start by explaining our motive Mar 26 22:28:33 or motif Mar 26 22:29:01 The idea we latched onto is to draw people to our brand. Mar 26 22:29:13 So we can explain what Ubuntu could mean to them Mar 26 22:29:31 The tageline is daretobe different Mar 26 22:30:00 * mattgriffin nods Mar 26 22:30:12 We are thinking of images such as http://thundafunda.com/33/animals-pictures-nature/dare-to-be-different-pictures.php Mar 26 22:30:31 Alternate ideas we had could be themed around an african idea Mar 26 22:30:45 so for example we have a row of horses one is a zebra Mar 26 22:31:09 we have a row of normalish looking people one is a flamboyant africa lady Mar 26 22:31:31 the thought process I have to admit was thinking along the lines of mac users Mar 26 22:31:40 they dare to be different Mar 26 22:31:48 the last especially Mar 26 22:32:01 that would quickly be like this 2nd image: http://www.cavdar.net/2008/07/17/born-of-a-cuddly-penguin-tux-linux-mascot/ Mar 26 22:32:14 a row of gentle men wearing turtle neck tops one wearing something else Mar 26 22:32:46 In each case we thought the person who is the 'different' person should be doing something Mar 26 22:32:50 holding a laptop Mar 26 22:32:54 using a tablet Mar 26 22:32:55 Billynkid: hmm... lots of options for contrasts Mar 26 22:33:02 exactly Mar 26 22:33:15 also allows a follow up idea Mar 26 22:33:27 Billynkid: and something that can be represented in different cultures/regions of the world Mar 26 22:33:36 indeed Mar 26 22:34:14 * mattgriffin listens Mar 26 22:34:23 hiddenpassion.com Mar 26 22:34:42 so shot of say a woman in a suit but somewhere subtle she maybe has an ubuntu logo Mar 26 22:34:46 tatto Mar 26 22:35:06 passionatlydifferent.com Mar 26 22:35:18 by the way the domains arecurrently available Mar 26 22:35:28 that was one thing we though was important Mar 26 22:35:31 a catchy url Mar 26 22:36:31 we have some very impressive cattle in Uganda Mar 26 22:36:53 So imagine a row of jersey cows and http://t0.gstatic.com/images?q=tbn:ANd9GcSxw9SnfacY9I38BPbb8DyIcivymjl-ka25oT2yhAFATRoYTjgMBg&t=1 Mar 26 22:37:05 ok Mar 26 22:37:26 it is one idea but many different flavours Mar 26 22:38:05 those horns ! most of our cows do not even have any, and the bulls use table knives Mar 26 22:38:10 undefined: did you think that was good or bad? Mar 26 22:38:18 indeed Mar 26 22:38:56 So thoughts? Mar 26 22:39:05 cool. you mentioned a website. how do you have in mind to propagate this idea or see the imagery? Mar 26 22:39:28 mainly through media ads Mar 26 22:39:35 probably magazine and web Mar 26 22:39:47 with a tagline or minimal animation web banner Mar 26 22:39:57 I thought we had no budget? Mar 26 22:40:04 Would be great if $$$$ to maybe have bus ads Mar 26 22:40:08 ;-) Mar 26 22:40:30 Billynkid: ok. i can see it also being fashioned into a website/blog banner that links to http://www.ubuntu.com/desktop/get-ubuntu/download Mar 26 22:40:44 Barrydrake we don't but I never let $$$ get in the way of good idea. Call me optimistic ;-) Mar 26 22:40:48 the contrasts could work, but I do not know it that is something everyone supports, it may be too much incompatible, and we want windows users to make the switch, so show the different but the same as well Mar 26 22:40:49 right... budget = $0 Mar 26 22:41:22 UndiFineD: i like the idea. it reminds me of http://cbregister.com/media/blogs/blog/random/2010/3/hard-rock-ad.jpg Mar 26 22:41:37 Ok so the contrasts maybe more subtle or regonizable Mar 26 22:41:43 also we can also swap them Mar 26 22:41:52 so a row of ankole cattle and one jersey Mar 26 22:42:00 UndiFineD: hard rock cafe did a series of ads that showed people's hidden passions in this manner (humdrum everyday life) Mar 26 22:42:07 depends where the ad is being consumed Mar 26 22:42:25 Absolute vodka also Mar 26 22:42:34 no smirnoff Mar 26 22:42:54 the image behind the bottle Mar 26 22:43:22 cool hard rock ad Mar 26 22:43:32 but exactly Mar 26 22:43:44 Your different but not Mar 26 22:43:54 Ubuntu is different but not Mar 26 22:44:00 UndiFineD: i think it could be kept to $0 if it was things like badges (like the release countdown that some put on their blog) Mar 26 22:44:01 like the past days I had to watch Legally Blonde, with my girls, where she buys a pink apple while all the other law students have a black laptop Mar 26 22:44:21 hahaha Mar 26 22:44:24 UndiFineD: hehe Mar 26 22:44:38 But yes Mar 26 22:45:00 By the way how are we grading ideas? Mar 26 22:45:11 should we have some critera Mar 26 22:45:16 simple score? Mar 26 22:45:18 UndiFineD: the thing i'm concerned about is how is the creative going to be spread with $0... that's the challenge Mar 26 22:45:44 Billynkid: thumbs up/down? Mar 26 22:45:45 :) Mar 26 22:45:49 I think we are more or less limited to social networking sites Mar 26 22:45:52 That's what I have been thinking about Mar 26 22:45:54 did you guys notice what lady gaga did with her latest video ? Mar 26 22:45:56 could we approach canonical? Mar 26 22:46:01 barrydrake: right Mar 26 22:46:17 UndiFineD: didn't see it Mar 26 22:46:19 UndiFined: Nope. link? Mar 26 22:46:51 of course this was done by other people, but they put it up on youtube, and every other song you come by, they link back to hers Mar 26 22:47:10 hence the 80 mil views for it Mar 26 22:47:22 Ohh that reminds me Mar 26 22:47:32 of a ubuntu 11.04 ad I saw Mar 26 22:47:40 but can leave it till AOB? Mar 26 22:47:42 oh 25 mil Mar 26 22:47:43 http://www.youtube.com/watch?v=wV1FrqwZyKw Mar 26 22:47:53 not rebecca black I hope ;-) Mar 26 22:48:04 fried egg Mar 26 22:49:18 videos can be easily spread online, and many loco teams have a promotion team Mar 26 22:49:43 physical spreading depends on the good heart of the loco Mar 26 22:50:37 svg sources would be handy here, to allow alterations of images that fit the local languages Mar 26 22:50:49 UndiFineD: ok Mar 26 22:51:15 80 mil views would be nice Mar 26 22:51:21 hehehe Mar 26 22:51:40 Well rebecca black got 30 mill singing about days of the week Mar 26 22:51:48 Billynkid: heh Mar 26 22:52:19 But it does make you think Mar 26 22:52:35 If any of you creative guys have time, I want to use a leaflet with a photo of a really classy PC chained up with a big padlock on the front. The caption will be: "set your PC free - Ubuntu" Mar 26 22:52:42 UndiFineD: i like the concept but there's still some unanswered questions about the media - how it's going to get in front of the target for a low/no cost Mar 26 22:53:18 barrydrake that was one of tags we tried to come up with Mar 26 22:53:26 well, as I said, during UDS-N, if needed I am willing to go door-to-door here Mar 26 22:53:47 daretobefree etc problem is they have all been used Mar 26 22:53:52 or over used Mar 26 22:53:55 mattgriffin: I have been working on a platform for spreading the adverts, it's yet another social network Tumblr. http://ubuntulinux.tumblr.com Mar 26 22:54:19 * mattgriffin looks Mar 26 22:54:50 This is what I made before I teamed up with Matthew Upchurch Mar 26 22:54:51 Jitse: cool info. we still have the problem of how to get people here Mar 26 22:55:28 but it's good to have a presence on tumblr Mar 26 22:55:35 so people can follow Mar 26 22:56:20 It has 13 followers so far and a couple of 'reblogs' too Mar 26 22:56:27 UndiFineD: cool. would you call this idea 'daretobe'? Mar 26 22:56:29 once we have campaign #1 we have more foothold to urgently request from the local teams to involve their promotional teams to work with us, and improve future campaigns Mar 26 22:56:50 dare to be diff ? Mar 26 22:56:50 * mattgriffin nods Mar 26 22:57:01 ok Mar 26 22:57:19 then they can patch us :P Mar 26 22:57:25 UndiFineD: just so we have a way to refer to that idea in relation to other ideas Mar 26 22:57:42 UndiFineD: any other ideas to discuss? Mar 26 22:57:59 idea 1 - date to be diff Mar 26 22:58:06 doh! Mar 26 22:58:11 yes, barry and I are going for EMEA ubuntu membership Mar 26 22:58:16 idea 1 - dare to be diff Mar 26 22:58:26 a testamonial from you guys would be a great addtion Mar 26 22:58:55 the meeting is april 5th Mar 26 22:58:56 UndiFineD: cool. got that on the agenda - #8 Mar 26 22:59:36 mattgriffin:yes Mar 26 22:59:56 Billynkid: sorry. other ideas to share? Mar 26 23:00:21 not really. Mar 26 23:00:38 I guess the dare to be different and then the hiddenpassion might be two Mar 26 23:00:47 or just 1 with multiple parts Mar 26 23:00:50 > Mar 26 23:01:04 Billynkid, if you need help somewhere feel free to ask Mar 26 23:01:04 And 'set your PC free Mar 26 23:01:24 Billynkid: how would you say that 'dare to be diff' and hiddenpassion are different? Mar 26 23:01:48 Billynkid: or just alternative ways to describe the idea? Mar 26 23:02:42 exactly or expand and reinforce the idea. you know how a campaign calls on a theme your already familar with Mar 26 23:03:00 so for hidden passion the ads might use imagery from the first idea Mar 26 23:03:05 but close ups etc Mar 26 23:03:22 not sure they are two ideas more like one in two parts Mar 26 23:03:32 Billynkid: gotcha Mar 26 23:04:05 Billynkid: there could be multiple ways to say the same thing... and perhaps some variety in the message is a good thing Mar 26 23:05:04 i have some ideas that i'd like to share - https://wiki.ubuntu.com/UbuntuAdverts/Campaigns/education/Team0 Mar 26 23:05:11 3 actually Mar 26 23:05:28 and the first is a little like Billynkid's :) Mar 26 23:05:52 great minds ;-) Mar 26 23:05:55 hehe Mar 26 23:06:47 the idea is to contrast limited choice and variety ... and put it in the context of everyday items Mar 26 23:07:19 like brands/types of cars, shoes, hairstyles, etc. Mar 26 23:07:28 haha idea 3 is just like crysis 2 Mar 26 23:07:35 the everyday items that everyone buys Mar 26 23:08:55 mattgriffin: could you even reduce the choice to 1 Mar 26 23:08:56 mattgriffin, does that mean we are getting adobe software in ubuntu software center ? Mar 26 23:08:56 so compare this limited choice and try to bring up the feeling that you get when someone might say you can have haircut A or haircut B and that is all Mar 26 23:09:07 UndiFineD: hahahaha Mar 26 23:09:15 common please ? Mar 26 23:09:20 UndiFineD: flash is there already ;) Mar 26 23:09:20 pretty please Mar 26 23:09:30 with bells on? Mar 26 23:09:55 * cassidyjamesEVO (~cassidyja@173-28-4-49.client.mchsi.com) has joined #ubuntu-adverts Mar 26 23:10:02 for mediums that could be used to communicate this idea... Mar 26 23:10:07 i couldn't come up with much :( Mar 26 23:10:12 that's free Mar 26 23:10:44 using twitter topics is possible but i'm doubtful that it would catch on Mar 26 23:11:21 mattgriffin: http://www.youtube.com/watch?v=PHHwfywyccg Mar 26 23:11:37 so i'm doubtful that this idea would reach the target in sizable numbers Mar 26 23:11:38 mattgriffin, very important with 3 of a kind, make the third option seem better :) Mar 26 23:11:55 SO buying this game Mar 26 23:12:09 * mattgriffin watches Mar 26 23:12:16 * cassidyjames has quit (Ping timeout: 252 seconds) Mar 26 23:12:47 what are sizeable numbers ? Mar 26 23:13:31 what is a number canonical is aiming for Mar 26 23:13:48 UndiFineD: a million people? pulled that out of the air Mar 26 23:14:11 it would be nice to reach a million windows users with a message about why they should try Ubuntu Mar 26 23:15:18 windows 8 is in development,the first screenshot has been released last week ? Mar 26 23:15:42 it is not to far from gnome3 and unity Mar 26 23:16:20 may have a lost and found campaign Mar 26 23:16:25 ok. that's all i have for "There are only 2 options" Mar 26 23:17:04 Sorry - gotta go now. I'll catch up when I know where the log is. G'night Mar 26 23:17:04 windows seems to loose options they had before, while linux is gaining Mar 26 23:17:22 my opinion - lots of ways that it can be executed, it shows a contrast but maybe not that strong, and problem with spreading the message Mar 26 23:17:38 sleep well barry Mar 26 23:17:47 * barrydrake has quit (Remote host closed the connection) Mar 26 23:17:53 how about "1001 ways that Ubuntu is great" ... Mar 26 23:18:11 this is all about trying to be a trending topic on twitter Mar 26 23:18:12 that would make a great video Mar 26 23:18:51 UndiFineD: looooong video ;) Mar 26 23:19:05 alternating real life with screens Mar 26 23:19:22 maybe a 101 ways and fire through them quickly Mar 26 23:19:26 v. quickly ;-) Mar 26 23:19:37 almost a second an idea Mar 26 23:19:51 might be a blur Mar 26 23:20:10 I'm sorry, I need to get some sleep now. Have to get up really early tomorrow. Goodnight. Mar 26 23:20:11 videos could be part of it... this idea relies on people submitting text strings of why Ubuntu is great but they could submit their own screencasts Mar 26 23:20:19 Jitse: night Mar 26 23:20:59 well if you want trending, ask everyone to make 5 posts mentioning @#ubuntu dont know which to use Mar 26 23:21:02 the idea calls for building some kind of an editorial review process but that might not be necessary... i added it for quality control :) Mar 26 23:21:08 * Jitse has quit (Quit: Ex-Chat) Mar 26 23:21:28 the problem is would it become basically spam? Mar 26 23:21:54 UndiFineD: but the goal is to drive people to http://www.ubuntu.com/desktop/get-ubuntu/download Mar 26 23:22:23 when are we releasing 11.04 ? Mar 26 23:22:25 Billynkid: it could be spam... good point... good chance of that if it comes from the same twitter account Mar 26 23:22:38 UndiFineD: 28 April Mar 26 23:22:46 mattgriffin: how to make it viral Mar 26 23:23:04 could we employ a bit of redirection like xbox did Mar 26 23:23:07 no if everyone mentions 5 posts on ubuntu expressing some positive things Mar 26 23:23:17 they make up on their own Mar 26 23:23:22 with a completely non releated topic/puzzle Mar 26 23:23:33 but use twitter to spread the clues Mar 26 23:23:45 Billynkid: hmm... a game. interesting Mar 26 23:23:51 yep Mar 26 23:25:04 what starts with you, ends with you and is about all of us at the same time ? Mar 26 23:25:15 UndiFineD: :) Mar 26 23:25:43 what word* Mar 26 23:26:44 give up? Mar 26 23:26:56 yes Mar 26 23:27:35 twittered Mar 26 23:28:50 Billynkid: i like the idea of the game. thinking of something that is interesting to the target windows users and gets them someone to try ubuntu is important Mar 26 23:29:07 mattgriffin, how many accounts do you have ? Mar 26 23:29:39 or do you have so many alike named persons ? Mar 26 23:29:55 UndiFineD: mattpgriffin Mar 26 23:30:31 anyone else wants me to follow ? Mar 26 23:31:12 they could just as well called it stalking Mar 26 23:31:30 hehe Mar 26 23:31:52 Billynkid: i like the game idea but it will need some thinking Mar 26 23:32:04 mattgriffin: it does Mar 26 23:32:20 so then there's my third idea - "Operation Ubuntu" Mar 26 23:32:21 it might need some professional advice Mar 26 23:33:02 which takes this idea (http://chriskenyon.typepad.com/my_weblog/2010/04/operation-london-loves-lucid.html) a little further Mar 26 23:33:04 I guess I was also thinking along the same lines regards a url Mar 26 23:33:36 you a banksy fan? Mar 26 23:34:01 guerrilla marketing Mar 26 23:34:07 Billynkid: hehe... exactly Mar 26 23:34:19 put the brand in place people don't expect to see it Mar 26 23:34:20 but helping the community to take part Mar 26 23:34:50 the trick is to be subtle but also not Mar 26 23:34:57 too subtle Mar 26 23:35:02 with just the name 'ubuntu' there's not any call to action ... if a url is used (or a QR code) then people can do something with it Mar 26 23:35:20 might tie into the game idea nicely Mar 26 23:35:29 Billynkid: yeah. it might Mar 26 23:35:29 how about qr codes that are clues Mar 26 23:35:48 could even tie into location based ideas Mar 26 23:35:48 * mattgriffin nods Mar 26 23:35:57 problem is we can't make it too geeky Mar 26 23:36:22 Billynkid: right. it has been be interesting to non-geeks Mar 26 23:36:38 qr codes = qr codes reader Mar 26 23:37:12 iPhone - have to download an app; Android - i think they all support out of the box with the camera Mar 26 23:37:33 well todays trend must be #earthhour Mar 26 23:38:13 heh Mar 26 23:38:18 UndiFineD: looks that way Mar 26 23:38:52 no, android needs an app too Mar 26 23:38:57 :( Mar 26 23:38:57 ok Mar 26 23:39:02 at least mine did Mar 26 23:39:02 good to know Mar 26 23:39:19 any questions about "Operation Ubuntu"? Mar 26 23:39:21 but people know what it is, and most have it Mar 26 23:41:25 the only issue I have with op ubuntu is it might be aimed at a narrow market Mar 26 23:41:39 in terms of age Mar 26 23:42:23 Billynkid: what age would you think it would reach? Mar 26 23:42:47 same as the gaming market 18-35 Mar 26 23:42:51 ish Mar 26 23:42:58 if I explain it to my mom, even she knows QR code, and she is 68 Mar 26 23:43:20 Billynkid, I am 34 Mar 26 23:43:23 UndiFined: yep but Mum certainly doesn't Mar 26 23:43:28 34 too Mar 26 23:44:20 it might just be too clever Mar 26 23:44:23 I like it Mar 26 23:44:28 often the elderly have more time to get some training in computers, they sociallize more and discuss what they encountered Mar 26 23:44:34 Billynkid: i think that would be a good demographic to reach... as an elderly 35 year old, i'd be on the cusp of finding this interesting ... but couldn't stay out too late to see it Mar 26 23:44:47 LOL Mar 26 23:45:08 thanks Matt looking forward to my birthday now ;-) Mar 26 23:45:24 Billynkid: hehe Mar 26 23:46:06 got to be careful with guerilla marketing http://en.wikipedia.org/wiki/Guerrilla_marketing Mar 26 23:46:19 Billynkid: i think you're right that it would reach a younger age group (they would be willing to make a projector and project it ... and they'd be out at night walking around to see it) Mar 26 23:46:59 problem is it does need $$$ Mar 26 23:47:15 fuel, equip, Mar 26 23:47:15 Billynkid: bail money? Mar 26 23:47:22 hahaha bail money Mar 26 23:47:23 lol Mar 26 23:47:36 maybe we could ask Julian Assange lawyer then again.... Mar 26 23:47:38 pleia2, add your insight Mar 26 23:47:40 Billynkid: good point.. i don't know what it would cost to make a projector Mar 26 23:47:50 * hakimsheriff (~hakimsher@modemcable098.122-130-66.mc.videotron.ca) has joined #ubuntu-adverts Mar 26 23:47:55 hey hakimsheriff Mar 26 23:48:05 eveing Hakimsherriff Mar 26 23:48:14 we are having a meeting Mar 26 23:48:20 Did I miss the meeting? Mar 26 23:48:24 I just recieved the e-mail Mar 26 23:48:45 how do you feel about bail money ? Mar 26 23:48:46 did it start a long time ago? Mar 26 23:48:51 haha Mar 26 23:49:03 yes ... Mar 26 23:49:47 UndiFineD, Billynkid: i think we need to wrap this up... Mar 26 23:49:47 http://openetherpad.org/udqiPQ7pFy Mar 26 23:50:00 there are 5 ideas that we've come up with so far - idea 1: dare to be different, hidden passion, set your PC free; idea 2: a game :) TBD; idea 3: There are not only 2 options; idea 4: 1001 ways that Ubuntu is great; idea 5: Operation Ubuntu Mar 26 23:50:17 agreed Mar 26 23:50:23 any more? Mar 26 23:50:56 do you want to decide which to focus on now or come up with more ideas for the next meeting? Mar 26 23:51:05 may have a lost and found campaign ? Mar 26 23:51:26 show them what they are missing out on Mar 26 23:51:27