February 7th, 2007

Agenda

• Marketing Campaigns
  • Operation Cold Comfort Report
  • Operation Multiple Sightings
• Marketing Strategies and Tactics
• Ubuntu Toronto Instant Campaign Kit
• Ubuntu Within the Greater Linux Community
• Software Freedom Day
• Support Discussion

Notes

• In attendance:
  • Dave

  • MylesBraithwaite

  • Jamon
  • Bruce
  • Amanda
  • Patrick
  • Kevin
  • Andrew
• Marketing Campaigns
  • Possible Places to Promote
    • HAM Radio Fest
    • March 31st in Brampton, $20-$25 for a table
    • IT360 / Linux World
    • Big Tux on Talk Like A Pirate Day
    • Ottawa Linux Symposium
    • Beaches International Jazz Fest
  • Smaller quotes for back of "I Am Ubuntu" t-shirt
  • Operation Multiple Sightings
    • penguinsightings.ca
  • Cross-country Road Trip Promotional Campaign
• Software Freedom Day
  • Include GTALUG and greater Canadian Linux community
  • Various options for free space, 75-150 person capacity
  • High-profile event, multiple sightings leading up to event, demos, raising awareness of FOSS and FOSS philosophy, handing out CDs and flyers
• Target community centers and smaller NPOs