MarketingTeam

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== Introduction == <<Include(MarketingTeam/Toolbox/Wiki/Menu)>><<Include(MarketingTeam/Toolbox/Wiki/Banner)>>
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This team is being formed to promote Ubuntu through traditional and non-traditional marketing activities. The initial goals of the team are <<Include(marketing/banner)>>
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 * Promotion/advocacy.
 * Stakeholder research - i.e. finding out what users, the FOSS community, upstream projects, the Ubuntu community, Canonical and everyone else wants from want another and the project, and how we can best deliver that.
 * Developing stakeholder relationships
 * Other areas of marketing that become relevant.

== First steps ==

 * Sign up for the [http://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing ubuntu-marketing] mailing list.
 * On this wiki, we should develop a list of projects for the team to work on, along with project leads assigned to each. (See DocteamProjects for a good example.)
 * Once the team reaches the point where there is general consensus on scope and focus, it should go to the Community Council for formal approval.
 * Communicate with the DocumenationTeam, the ArtTeam and the LoCoTeams as there are areas of common interest among those teams and this MarketingTeam
||<tablestyle="float:right; font-size: 0.9em; width:40%; background:#F1F1ED; margin: 0 0 1em 1em;" style="padding:0.5em;"><<TableOfContents>>||
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== Useful Links ==

 * Some original ideas are at UbuntuMarketing and BreezyMarketing. These pages should be updated and re-organised.

 * Information about promoting Ubuntu at conferences can be found at UbuntuAtConferences.

 * [https://wiki.ubuntu.com/Presentations Presentations]
The Ubuntu Marketing Team consists Ubuntu users who volunteer to promote [[DigitalFreedom|digital freedom]], [[DigitalRights|digital rights]], and Ubuntu. Anyone is welcome to join and contribute.
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----
CategoryUbuntuTeams
All in accordance with the [[https://launchpad.net/codeofconduct/1.0.1|Ubuntu Code of Conduct]]

= Mission =

The Marketing Team strives to create the building blocks needed by the Ubuntu Community to spread Ubuntu throughout the world.

Our objectives are:
 * The Ubuntu Marketing Team will act as a central marketing resource for the Ubuntu Community.
 * Provide resources to assist and encourage LoCos in marketing their activities to the wider community.
 * Gather the hard work that LoCo teams are already doing.

= Goals =
To address people needs and to get their attention we should define what we are aiming at. Some of the goals we should have as part of our marketing effort can be defined as:
 * Those who doesn't know and care. Our goal is to make them want to try it.
 * The ones who are interested, but feel the obstacle is too great.
 * Those who have installed it: We make them want to keep it.
 * Dualbooters: We inspire them to use Ubuntu more than the other one.
 * Regular users: We inspire them to spread the word.
 * Inspired users: We educate them on how they can contribute to the actual software, translations, etc.

= Join Us =

To join the ''Ubuntu Marketing Team'':
 * '''Launchpad:''' https://launchpad.net/~ubuntu-marketing
 * '''IRC channel:''' [[http://java.freenode.net//index.php?channel=ubuntu-marketing|#ubuntu-marketing on irc.freenode.net]]
 * '''Mailing list:''' [[https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing|Subscribe here]] Mail us here: ubuntu-marketing@lists.ubuntu.com

If you are interested in participating in this team, please scroll down to read more.


= Getting Involved =

The marketing team is always looking for more people to help out. We have huge plans to bring the wonder of Ubuntu to the world and the more people helping to do that the faster we can make progress. Please read through the pages linked to from this page to get an idea of what we are currently working on.

See Also: ActivismHowTo

= Original Thread =

 * http://www.ubuntuforums.org/showthread.php?t=73132

'''All Subpages:''' <<Navigation(children,1)>>
---
CategoryUbuntuTeams CategoryMarketing CategoryMarketing

Ubuntu Check out Spread Ubuntu to create, use, share, and translate marketing materials! Ubuntu

The Ubuntu Marketing Team consists Ubuntu users who volunteer to promote digital freedom, digital rights, and Ubuntu. Anyone is welcome to join and contribute.

All in accordance with the Ubuntu Code of Conduct

Mission

The Marketing Team strives to create the building blocks needed by the Ubuntu Community to spread Ubuntu throughout the world.

Our objectives are:

  • The Ubuntu Marketing Team will act as a central marketing resource for the Ubuntu Community.
  • Provide resources to assist and encourage LoCos in marketing their activities to the wider community.

  • Gather the hard work that LoCo teams are already doing.

Goals

To address people needs and to get their attention we should define what we are aiming at. Some of the goals we should have as part of our marketing effort can be defined as:

  • Those who doesn't know and care. Our goal is to make them want to try it.
  • The ones who are interested, but feel the obstacle is too great.
  • Those who have installed it: We make them want to keep it.
  • Dualbooters: We inspire them to use Ubuntu more than the other one.
  • Regular users: We inspire them to spread the word.
  • Inspired users: We educate them on how they can contribute to the actual software, translations, etc.

Join Us

To join the Ubuntu Marketing Team:

If you are interested in participating in this team, please scroll down to read more.

Getting Involved

The marketing team is always looking for more people to help out. We have huge plans to bring the wonder of Ubuntu to the world and the more people helping to do that the faster we can make progress. Please read through the pages linked to from this page to get an idea of what we are currently working on.

See Also: ActivismHowTo

Original Thread

All Subpages:

--- CategoryUbuntuTeams CategoryMarketing CategoryMarketing

MarketingTeam (last edited 2021-08-09 09:12:01 by fitojb)