Marketing

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  * -- [[LaunchpadHome:lyz]] <<DateTime(2011-12-06T22:34:37-0800)>>   * Expanded to include meeting minutes and news reviews
  * -- [[LaunchpadHome:lyz]] <<DateTime(2012-02-18T08:51:43-0800)>>
 * Fliers for conferences with details about Xubuntu
  * Multiple formats (Color, B&W, full and halfsheets)
  * Further discussion on [[Xubuntu/Marketing/Flyers]] -- [[LaunchpadHome:lyz]] <<DateTime(2012-02-18T08:51:43-0800)>>
 * Xubuntu t-shirts
  * Other products? Do we want to set up a store? Any licensing or other concerns?
  * Further discussion on [[Xubuntu/Marketing/Products]] -- [[LaunchpadHome:lyz]] <<DateTime(2012-02-18T08:51:43-0800)>>
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 * Fliers for conferences with details about Xubuntu
  * Color
  * Black and white
  * Full page
  * Small pages (4 per sheet)
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 * Xubuntu tee shirts
  * Other products? Do we want to set up a store? Any licensing or other concerns?

This page should be the starting point for all Xubuntu marketing stuff.

Audience or Market for Xubuntu

  • define the target audience
    • beginners are usually lost
    • intermediate and advanced users do well
    • Many configuration options
    • defaults are not for the beginner

Current projects

  • Stickers
    • High-quality custom round Xubuntu stickers can be made at moo.com

      • See example here: here and here

      • When ordering round stickers, this image can be used: xubuntu-moo-sticker.png

      • Black border seen in this photo does not show up on actual stickers

    • -- lyz 2011-12-07 06:34:37

  • Twitter account here: http://twitter.com/XubuntuLinux

    • To start off with, the Twitter account will simply syndicate News items on the website
    • Expanded to include meeting minutes and news reviews

    • -- lyz 2012-02-18 16:51:43

  • Fliers for conferences with details about Xubuntu
  • Xubuntu t-shirts
    • Other products? Do we want to set up a store? Any licensing or other concerns?

    • Further discussion on Xubuntu/Marketing/Products -- lyz 2012-02-18 16:51:43

Further ideas

  • wiki page with description of Marketing
    • Sell Xubuntu
  • Planet for xubuntu.org
    • Aggregate developer blogs
    • We can show titles only or complete posts
    • Okay as long as everybody posting is a Ubuntu Member (discussion with stgraber)
  • Moderated newsfeed aggregation?
    • Select feeds for aggregation
    • Parse out items that have keyword X in them
    • This way we'd be able to gather the Xubuntu news easy
    • We can also use feeds from Google...
  • Better titles for blog posts

  • Facebook and Twitter accounts have great impact on projects.

    • perhaps a youtube video about Xubuntu, make it grab attention