MarketingTeam
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| = MarketingTeam = I'm interested in helping to set up an Ubuntu marketing project, covering: * Promotion/advocacy. * Stakeholder research - i.e. finding out what users, the FOSS community, upstream projects, the Ubuntu community, Canonical and everyone else wants from want another and the project, and how we can best deliver that. * Developing stakeholder relationships * Other areas of marketing that become relevant. Obviously this would need to tie in with Canonical's plans and those of the wider Ubuntu community. If anyone's interested I suggest we develop this page. Also, feel free to mail me at ubuntu AT understated DOT co DOT uk |
== Find Us == '''MarketingTeam Forums:''' http://www.ubuntupeople.com/file/forums/ '''IRC Channel:''' #ubuntu-marketing on irc.freenode.org == Marketing Team == The Marketing Team's primary objective is to fix [http://launchpad.net/malone/bugs/1 Bug #1] by promoting Ubuntu through traditional and non-traditional marketing activities. == Scope == The Marketing Team is responsible for all aspects of Marketing the Ubuntu distribution and liasing with all related teams, both upstream and downstream. The responsibilities of the team are to: * Provide a unified front to enable the proliferation of the Ubuntu distribution, inclusive of all marketing activities * Creatively advocate and positively promote the Ubuntu distribution on behalf of the Ubuntu community * Understand and respond to the requirements of individuals intersted in migrating to the Ubuntu distrbution, make it esier for others to do so. * Understand the need to find zero-cost and cost-effective awareness strategies that allow for unlimited scalability * Provide resources that enable positive and accurate press coverage with a long reach * Develop long-standing stakeholder relationships that encourage open dialogue and deeper understanding * Remain approachable by all members of the general public, regardless of technical ability * Remain an 'open' team, understanding that a perfect marketing team recognises that all users are potential advocates * Be prepared to change and mould to the waves of market forces whilst resolute in our founding principles * Respect and incorporate the views of the one another, the FOSS and Ubuntu community, Canonical Ltd and all users * Ensure professionalism and Quality of Service at all times The process of brainstorming, developing, progressing, constructing, deploying, supporting, measuring and applying quality control to, all activities related to marketing remains within the focus of this group. The particular vehicle(s) chosen to implement these activities may range from printed media to electronic media, conferences and presentations to games and competitions. The very foundation of a successful MartketingTeam is diversity itself and the scalability of zero- and low-cost intiatives. == Projects == (To be updated) This is a list of proposed projects / sub-teams for further development, listed in alphabetical order. Please add your name to the list as a member or contact us if you would like to get involved. We are looking for Project Managers and Team Members: ||||||<tablestyle="width: 85%">|| ||<rowstyle="font-size:11px;font-weight:bold;background-color:#816647;color:#d9bb7a;text-align:center;"> PROJECT || BRIEF || PROJECT LEAD || MEMBERS || |||||||| - || || [https://wiki.ubuntu.com/DIYMarketing DIY Marketing] || A resource kit to promote and distribute Ubuntu CDs || JendaVancura || Your name here || || [https://wiki.ubuntu.com/IndustryInterface Industry Interface] || To lever commercial Linux software development || Your name here || - || || [https://wiki.ubuntu.com/SpreadUbuntu SpreadUbuntu] || spreadubuntu.org website and exposure || LloydHardy || MattHarwood JendaVancura || || [https://wiki.ubuntu.com/MarketingTeamUbuntuDay Ubuntu Day] || A marketing day kit || Your name here || - || || [https://wiki.ubuntu.com/UbuntuMagazine Ubuntu Magazine]|| PDF magazine: Insight into Ubuntu and the Community || Tikal26 || JoeyStanford KenSentMe || || [https://wiki.ubuntu.com/UbuntuPeople Ubuntu People] || A one-touch contact point for conference delegates || LloydHardy || JendaVancura || || [https://wiki.ubuntu.com/PressTeam Media Relations] || Resource for the media and for Ubuntu teams dealing with the media || MatthewRevell || See team's [https://launchpad.net/people/ubuntu-press-team LaunchPad page] || || [https://wiki.ubuntu.com/TechPressTeam Tech Press Team] || Monitor and submit reviews (internal - tech) || Your name here || - || We will expand each of these projects as they develop and request approval from the Community Council as they mature. If _you_ have an idea for a project, please do become a member and visit the brainstorming area to feel it out. These can be linked to via a Project-specific Wiki. == Brainstorming == Please use the forum for this purpose: http://www.ubuntupeople.com/file/forums/viewforum.php?f=1 == International Migration == These teams will be required to assist the [:LoCoTeamList:Local community teams] with International Migration and directly support the marketing effort in local languages: ||||<tablestyle="width: 45%">|| ||<rowstyle="font-size:11px;font-weight:bold;background-color:#816647;color:#d9bb7a;text-align:center;"> COUNTRY || MARKETING CONTACT || MEMBERS || || Canada || - || - || || Germany || -|| - || || Ireland || LloydHardy || PaulOmalley || || Japan|| WPowell || - || || South Africa || CraigAdams || - || || Sweden || FredricSolstad || - || || US - West Coast || - || - || || US - Midwest || MikeSylvester || JohnLambrechts || || US - East Coast || - || - || || US - South || CharlesArnold || - || || UK || MattHarwood || NickMcMahon || || CL || MauricioHernandez || MauricioHernandez || || Czech Republic || JendaVancura || - || == Liaison == To expedite communication between the Marketing Team and external influences, a Member has been assigned as a Liaison Officer to each group / discipline: ||<tablestyle="width: 45%">|| ||<rowstyle="font-size:11px;font-weight:bold;background-color:#816647;color:#d9bb7a;text-align:center;"> ROLE || LIAISON OFFICER || || Art Team Liaison || MattHarwood || || Canonical Liaison || LloydHardy || || Documentation Team Liaison || CoreyBurger || || Installation Team Liaison || - || || Local Team Liaison || - || || New User Network Liaison || JendaVancura || == Members == If you are interested in becoming a member of the team, please join the forum at UbuntuPeople.com and add your name to the list on this page. * [mailto:11811@eircom.net Lloyd Hardy] - Ireland (MarketingTeam Coordinator) * [mailto:jimgoebel2@yahoo.com JimGoebel] - United States: Midwest Chicago South * MikeSylvester - United States: Midwest * EricBarron - United States: East Coast - Washington DC * DaejuanJacobs - United States: Midwest * CharlesArnold - United States: South * JohnLambrechts - United States: Midwest - Chicago * RajivVyas - Unied States: East Coast * MavBlock - Unied States: East Coast - Philadelphia * CraigAdams - South Africa * CoreyBurger - Canada (QuickTourDraft author) * [mailto:ubuntudev@gmail.com TomaszWitko]- Canada - Ontario: South-central * FabiánRodríguez - Canada (Montreal, QC) - One pager intro to FLOSS+Ubuntu in fr,en,es * [mailto:fredric.solstad@gmail.com Fredric Solstad] - Sweden * ZarulShahrin - Malaysia - MalaysianTeam * MattHarwood - UK * [mailto:boredklink@googlemail.com Nick McMahon] - UK * ["WPowell"] - Japan * ArlenCuss - Australia * MartinEricRacine - Finland * SebastianoMestre - Italy * PaulOmalley - Ireland * [mailto:email@marycasey.info Mary Casey] - Ireland * JendaVancura - Czech Republic * EverettGuerny - United States: East Coast: Miami, Fl * JaroslawLipszyc - Poland * MauricioHernandez - Chile * JanZajaczkowski - United States: East Coast: NJ * AtilaSendil - Turkey: Bursa * ["Teeahr1"] (Pete Daniels) - United States: Midwest: Minneapolis, MN * IrvinPiraman - Philippines * [mailto:zhenbgpeng.hou@gmail.com Freeflying] - China: HeFei AnHui * MirjamWaeckerlin - Germany * Julius Bloch - Germany/Saxony * Sasha Tsykin - Australia * PabloQuirós - Spain * ["Kuyaedz"] - ["UtahTeam"] * Eldo Varghese - United States: East Coast: FL * Markus Wimmer - Germany/Hesse * [mailto:xlr8me@gmail.com Darren Lui] - Canada->Alberta->Calgary * Coz Del Signore - US/East Coast/Pennsylvania * deathbyswiftwind - US/East Coast/Pennsylvania * George Prowse - Kent/UK * [wiki:Self:MTecknology MTecknology] (Michael Lustfield) - United States: Midwest: Pipestone, N * [wiki:Self:paulvg Paul van Genderen] - Netherlands * [mailto:dinda@mac.com Belinda Lopez] (Dinda) - United States: South: Galveston, TX * [mailto:joey@stan4d.net Joey Stanford] - United States: [http://en.wikipedia.org/wiki/Colorado Colorado] * [mailto:stanzwith@yahoo.com stanzwith] - South Dakota, Mid-US * [mailto:jason.s.macklin@gmail.com JasonMacklin] - United States: East Coast: CT/RI * [[MailTo(nixternal AT gmail DOT com, E-mail Me)]] - RichJohnson - US/Midwest/Illinois/NW == Resources == * [https://launchpad.net/people/marketingteam Launchpad page] * ["DIYMarketing"] - resources to create your own marketing materials * UbuntuAtConferences * ["Presentations"] * [http://www.ubuntuforums.org/showthread.php?t=73132 Marketing Ubuntu Original Thread] UbuntuMarketing - Use as resource, update, re-organise and centralise team BreezyMarketing - Use as resource, update, re-organise and centralise team '''Mailing list:''' [https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing ubuntu-marketing ML] '''Launchpad Team:''' https://launchpad.net/people/ubuntu-marketing ---- CategoryUbuntuTeams CategoryMarketing |
Find Us
MarketingTeam Forums: http://www.ubuntupeople.com/file/forums/
IRC Channel: #ubuntu-marketing on irc.freenode.org
Marketing Team
The Marketing Team's primary objective is to fix [http://launchpad.net/malone/bugs/1 Bug #1] by promoting Ubuntu through traditional and non-traditional marketing activities.
Scope
The Marketing Team is responsible for all aspects of Marketing the Ubuntu distribution and liasing with all related teams, both upstream and downstream. The responsibilities of the team are to:
- Provide a unified front to enable the proliferation of the Ubuntu distribution, inclusive of all marketing activities
- Creatively advocate and positively promote the Ubuntu distribution on behalf of the Ubuntu community
- Understand and respond to the requirements of individuals intersted in migrating to the Ubuntu distrbution, make it esier for others to do so.
- Understand the need to find zero-cost and cost-effective awareness strategies that allow for unlimited scalability
- Provide resources that enable positive and accurate press coverage with a long reach
- Develop long-standing stakeholder relationships that encourage open dialogue and deeper understanding
- Remain approachable by all members of the general public, regardless of technical ability
- Remain an 'open' team, understanding that a perfect marketing team recognises that all users are potential advocates
- Be prepared to change and mould to the waves of market forces whilst resolute in our founding principles
- Respect and incorporate the views of the one another, the FOSS and Ubuntu community, Canonical Ltd and all users
- Ensure professionalism and Quality of Service at all times
The process of brainstorming, developing, progressing, constructing, deploying, supporting, measuring and applying quality control to, all activities related to marketing remains within the focus of this group. The particular vehicle(s) chosen to implement these activities may range from printed media to electronic media, conferences and presentations to games and competitions. The very foundation of a successful MartketingTeam is diversity itself and the scalability of zero- and low-cost intiatives.
Projects
(To be updated) This is a list of proposed projects / sub-teams for further development, listed in alphabetical order. Please add your name to the list as a member or contact us if you would like to get involved. We are looking for Project Managers and Team Members:
PROJECT
BRIEF
PROJECT LEAD
MEMBERS
-
[https://wiki.ubuntu.com/DIYMarketing DIY Marketing]
A resource kit to promote and distribute Ubuntu CDs
Your name here
[https://wiki.ubuntu.com/IndustryInterface Industry Interface]
To lever commercial Linux software development
Your name here
-
spreadubuntu.org website and exposure
[https://wiki.ubuntu.com/MarketingTeamUbuntuDay Ubuntu Day]
A marketing day kit
Your name here
-
[https://wiki.ubuntu.com/UbuntuMagazine Ubuntu Magazine]
PDF magazine: Insight into Ubuntu and the Community
Tikal26
[https://wiki.ubuntu.com/UbuntuPeople Ubuntu People]
A one-touch contact point for conference delegates
[https://wiki.ubuntu.com/PressTeam Media Relations]
Resource for the media and for Ubuntu teams dealing with the media
See team's [https://launchpad.net/people/ubuntu-press-team LaunchPad page]
[https://wiki.ubuntu.com/TechPressTeam Tech Press Team]
Monitor and submit reviews (internal - tech)
Your name here
-
We will expand each of these projects as they develop and request approval from the Community Council as they mature. If _you_ have an idea for a project, please do become a member and visit the brainstorming area to feel it out. These can be linked to via a Project-specific Wiki.
Brainstorming
Please use the forum for this purpose: http://www.ubuntupeople.com/file/forums/viewforum.php?f=1
International Migration
These teams will be required to assist the [:LoCoTeamList:Local community teams] with International Migration and directly support the marketing effort in local languages:
COUNTRY
MARKETING CONTACT
MEMBERS
Canada
-
-
Germany
-
-
Ireland
Japan
WPowell
-
South Africa
-
Sweden
-
US - West Coast
-
-
US - Midwest
US - East Coast
-
-
US - South
-
UK
CL
Czech Republic
-
Liaison
To expedite communication between the Marketing Team and external influences, a Member has been assigned as a Liaison Officer to each group / discipline:
ROLE
LIAISON OFFICER
Art Team Liaison
Canonical Liaison
Documentation Team Liaison
Installation Team Liaison
-
Local Team Liaison
-
New User Network Liaison
Members
If you are interested in becoming a member of the team, please join the forum at UbuntuPeople.com and add your name to the list on this page.
* [mailto:11811@eircom.net Lloyd Hardy] - Ireland (MarketingTeam Coordinator)
* [mailto:jimgoebel2@yahoo.com JimGoebel] - United States: Midwest Chicago South
* MikeSylvester - United States: Midwest
* EricBarron - United States: East Coast - Washington DC
* DaejuanJacobs - United States: Midwest
* CharlesArnold - United States: South
* JohnLambrechts - United States: Midwest - Chicago
* RajivVyas - Unied States: East Coast
* MavBlock - Unied States: East Coast - Philadelphia
* CraigAdams - South Africa
* CoreyBurger - Canada (QuickTourDraft author)
* [mailto:ubuntudev@gmail.com TomaszWitko]- Canada - Ontario: South-central
* FabiánRodríguez - Canada (Montreal, QC) - One pager intro to FLOSS+Ubuntu in fr,en,es
* [mailto:fredric.solstad@gmail.com Fredric Solstad] - Sweden
* ZarulShahrin - Malaysia - MalaysianTeam
* MattHarwood - UK
* [mailto:boredklink@googlemail.com Nick McMahon] - UK
* ["WPowell"] - Japan
* ArlenCuss - Australia
* MartinEricRacine - Finland
* SebastianoMestre - Italy
* PaulOmalley - Ireland
* [mailto:email@marycasey.info Mary Casey] - Ireland
* JendaVancura - Czech Republic
* EverettGuerny - United States: East Coast: Miami, Fl
* JaroslawLipszyc - Poland
* MauricioHernandez - Chile
* JanZajaczkowski - United States: East Coast: NJ
* AtilaSendil - Turkey: Bursa
* ["Teeahr1"] (Pete Daniels) - United States: Midwest: Minneapolis, MN
* IrvinPiraman - Philippines
* [mailto:zhenbgpeng.hou@gmail.com Freeflying] - China: HeFei AnHui
* MirjamWaeckerlin - Germany
* Julius Bloch - Germany/Saxony
* Sasha Tsykin - Australia
* PabloQuirós - Spain
* ["Kuyaedz"] - ["UtahTeam"]
* Eldo Varghese - United States: East Coast: FL
* Markus Wimmer - Germany/Hesse
* [mailto:xlr8me@gmail.com Darren Lui] - Canada->Alberta->Calgary
* Coz Del Signore - US/East Coast/Pennsylvania
* deathbyswiftwind - US/East Coast/Pennsylvania
* George Prowse - Kent/UK
* [wiki:MTecknology MTecknology] (Michael Lustfield) - United States: Midwest: Pipestone, N
* [wiki:paulvg Paul van Genderen] - Netherlands
* [mailto:dinda@mac.com Belinda Lopez] (Dinda) - United States: South: Galveston, TX
* [mailto:joey@stan4d.net Joey Stanford] - United States: [http://en.wikipedia.org/wiki/Colorado Colorado]
* [mailto:stanzwith@yahoo.com stanzwith] - South Dakota, Mid-US
* [mailto:jason.s.macklin@gmail.com JasonMacklin] - United States: East Coast: CT/RI
* MailTo(nixternal AT gmail DOT com, E-mail Me) - RichJohnson - US/Midwest/Illinois/NW
Resources
[https://launchpad.net/people/marketingteam Launchpad page]
- ["DIYMarketing"] - resources to create your own marketing materials
- ["Presentations"]
[http://www.ubuntuforums.org/showthread.php?t=73132 Marketing Ubuntu Original Thread]
UbuntuMarketing - Use as resource, update, re-organise and centralise team
BreezyMarketing - Use as resource, update, re-organise and centralise team
Mailing list: [https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing ubuntu-marketing ML]
Launchpad Team: https://launchpad.net/people/ubuntu-marketing
MarketingTeam (last edited 2021-08-09 09:12:01 by fitojb)